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Tiktok Guide 101: How to Become Famous On Tiktok


How to Become Famous On Tiktok

Among teenagers and members of Generation Z, TikTok has unparalleled reach and penetration.





Its incredible climb since its start in 2018 has been nothing short of phenomenal.




Its ascent from a little-known karaoke software to the number-one free entertainment app in the Apple Store has been amazing.




It makes sense that everybody wants a piece of the TikTok pie.




However, becoming well-known on TikTok isn’t quite simple.





TikTok, which has 500 million active users, serves as a virtual arena for content producers.




The massive amounts of binge-worthy stuff that are uploaded there every second could rapidly drown your content.



Since only 4% of marketers use TikTok, your chances of standing out are at their highest if you’re a marketer or influencer.




One explanation could be that TikTok is a more recent platform than others like Facebook and Instagram.




Another is the fact that the creators of TikTok are so secretive about their metrics, which makes TikTok marketing feel a lot like a crap shoot.



Nevertheless, becoming well-known on TikTok can help you greatly.





The number of downloads for the lip sync app has overtaken that for Facebook and Instagram (refer to the chart below).





This implies that TikTok gives you access to a wider audience.





Additionally, TikTok sessions are longer than those on Instagram or Snapchat, allowing you to better engage your audiences.




Success on TikTok, as previously said, is not accidental.




You need a well-thought-out approach and interesting content if you want to outperform other brilliant TikTokers.





To hasten your TikTok adventure, we have put together a successful game plan. Look into it.






The benefits of becoming famous on TikTok.


image via Hootsuiteblog

TikTok is currently the seventh-largest social media network in the world with 1 billion active users.



And while users under the age of 19 are still the largest demographic on the platform, TikTok is by no means a “lip-syncing app for kids” anymore.




In 2021, all age groups have a solid representation on the platform:


The advantages of using TikTok (for marketing or personal renown) become obvious when you combine this with its extremely engaging algorithm:





Regardless of the online demography you’re trying to attract, TikTok is likely to have a sizable portion of it that is highly engaged.



Can you become TikTok famous overnight?


image via Forbes

You’ve probably heard that TikTok makes it simple to get famous.




That is accurate.





but only in relation to more established social media platforms like Facebook and Instagram.

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It’s considerably simpler for new users to accumulate views and expand their accounts because the TikTok algorithm doesn’t promote content based on follower count.




If your clips are comparable to those that your audience is already viewing and engaging with, TikTok will suggest them to users on the For You page (the app’s home page and main feed).



Even so, it’s doubtful that you’ll suddenly get a million active followers.




I’m not saying you won’t find out your most recent video has gone viral and your local paper wants to write an article about you when you wake up one morning.




However, it takes more than one TikTok video to achieve actual fame.




You must follow up viral success with new videos that are tailored to TikTok in order to expand your fan base.




I can hear you asking, “How do you do that?” Let’s look at several tactics that will help you achieve TikTok stardom.




How to become TikTok famous.


image via

1. Build a recognizable brand

Being a jack of all crafts is not appropriate on TikTok.




The most well-known TikTok influencers decide on a niche and create their individual brands around it.





You may find video after video of the same type of content if you visit any of the major players’ profiles.




Let’s look at some illustrations!




By posting clip after clip of mind-blowing special effects, Zach King (who is, paradoxically, one of the kings of TikTok) garnered 66.4 million followers.





As he puts it, “a little more amazement into the world, 15 seconds at a time” is what his videos do.




One such is this clip of Zach reversing into what seems to be an ordinary automobile with 19 million views (and counting).




up till it isn’t!



Here is Another illustration #CottageCore queen A Clothes Horse.





She currently has 1.2 million followers thanks to her consistently absurd, dress-clad adventures.



The lesson here is to be precise.





Pick a subject or theme you are quite knowledgeable about, then pursue it.





2. Find your niche

Compared to other social media sites, users of TikTok spend more time engaging with suggested material and profiles they don’t already follow.





This is so because the For You page on TikTok is a tailored feed of content that the algorithm predicts you would enjoy.






(And according to our team’s thorough testing, which includes countless hours spent browsing TikTok, the algorithm frequently gets it right.)





The For You page algorithm focuses its suggestions on prior likes and interactions (as well as other metrics).

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In other words, to get famous on TikTok, you need to:




• Know the trending hashtags used by the subculture or niche.


• Use those hashtags consistently when you post videos.



• Follow them so you can keep up with emerging trends in your niche.



Here, PlayStation shows what that appears to be in detail.



The international gaming corporation connects with the platform’s gaming culture in this post with a Thanksgiving theme by using the hashtag #gamingontiktok.



Playstation could have just used their branded hashtag.




But they know they’ll reach a wider audience using the broader tags of their audience’s subculture.



You can find relevant hashtags by identifying the most popular accounts in your niche.




Then check the non-branded tags they use on their best-performing posts.


3. Know TikTok trends

Although TikTok didn’t create memes or internet trends, it is unquestionably the place where they currently exist.




or at the least begin.




So, in order to become well-known on TikTok, you must discover, adhere to, and participate in the platform’s trends.




TikTok trends can be found by:

• Follow the #trendalert and #tiktokchallenge hashtags. (Yep, it can be that simple.)



• Check well-performing posts on competitors’ profiles.




• Spend some time scrolling through your For You page.




• Use the Discover tab (save the best till last, right?).



In contrast to Instagram’s Explore tab, the Discover tab organizes material by trend type.




The TikTok app’s Discover tab may be found at the bottom of your screen.




Trending effects (TikTok’s in-app effects), sounds (music and other audio clips you can add to your videos), and hashtags are all found under Discover.




A significantly larger audience can view your content if you incorporate popular music, effects, and hashtags into your videos.




However, avoid simply copying what others are doing. Add your own flair to it.




Why does that matter? So, let’s say you want to participate in the #Christmasbaking fad.



However, you exclusively publish original content that features absurd food challenges.




Therefore, you may set a goal for yourself to eat only foods with a Christmas theme for a whole day.



4. Regularly post


TikTok doesn’t penalize users for posting (too) frequently like some other social networks do.





You get a new chance to appear on users’ For You pages with each TikTok post you make.





Many top TikTokers also affirm that their regular publishing of high-caliber content is the key to their success on the platform.

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This strategy brought in 21.3 million subscribers for Netflix.





And they’re fairly abundant! even by TikTok requirements.



5–6 videos are typically posted by Netflix in a single day.


On top of finding your ideal posting frequency, you should also try to time each TikTok to reach as big of a slice of your target audience as possible when they’re online.




Here’s a quick guide to finding your custom best times to post on TikTok:


5. Communicate with your audience

TikTok differs from other social networks in many ways, but when it comes to interaction, they are similar.




TikTok’s algorithm promotes content and producers who encourage engagement with posts, just like Facebook and Instagram do.



Engaging someone on TikTok means:

• Likes



• Comments



• Shares



• Saves


• Favorites

Responding to your followers on a regular basis is one of the finest strategies to enhance engagement with your posts.





Consider Ryanair as an example and respond to all comments.



Although it may seem like a hassle, doing so has allowed the airline to gain 1.3 million followers to date.



However, you might want to reserve a little energy for this final tactic.



6. Talk to other users of TikTok.


Brands can simply share user-generated content to their TikTok profiles, much like on other social media platforms.





This strategy is frequently employed by the American clothing company Aerie since it aligns with their brand’s commitment to showcasing natural beauty.




TikTok includes special capabilities that let users respond to and react to other people’s video clips.




You are able to Duet, Stitch, and video respond to a clip using TikTok’s native features.



The original video is on one side of the split-screen clip that Duet makes, while your version, response, or reply is on the other.




It appears as follows.



With Stitch, you can include a portion of another user’s video into your own.





Stich “is a means to reinterpret and add to another user’s material,” according to TikTok.



The stuff on Stitch is what makes TikToker khaby.lame so popular.




By combining his common sense adaptations of bizarre internet life hacks into videos, he has amassed 123 million followers.




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Kwesi Afful
Kwesi Afful
Jefferson Paa Kwesi Afful, known professionally as Kwesi Afful, is a Ghanaian celebrity / Tech blogger, freelance journalist and an inspirational writer. He holds a degree in B.A Communication Studies from the Ghana Institute of Journalism. Kwesi Afful is the 2019 C-Base Awards Blogger of the year.


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